AMM Concept
The startup world is a whirlwind of innovation, rapid growth, fundraising closure and constant change. Amidst the exhilarating chaos, it's easy for founders to get caught up in the race and lose sight of the fundamentals. This is where the power of startup cornerstone comes in. It's about building a solid foundation and business structure with intention, awareness, and a focus on sustainable growth, from the very early stage of a startup. This is the blueprint for abundance at all levels from eco-system building to the capital-efficient growth Besides the foundation, the inner force of leaders is also crucial for navigating the unpredictable and demanding journey of building a company from the ground up. It's the intangible quality that enables them to overcome challenges, inspire others, and ultimately turn their vision into reality. Mindful momentum, driven by a strong operational core, is the key to long-term abundance in the dynamic world of startups. As a startup founder or leader with great vision and ambition to make a positive impact on the world, If this concept resonates with you, I’d love to help you accelerate your success – both professionally and personally.
As the Founder's Versatile and Trusted Ally,
I Empower the Founder
Build More, Spend Less, Achieve Greatness!
Think of me as a fractional Chief of Staff, interim CFO,
or a founder's first Lieutenant.​​
Strategic Support
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Empower the fundraising preparation and success, including investor matchmaking
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Assist in the development of actionable strategic roadmaps and OKR setting
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​Provide input to develop a better multi-year business plan
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Define the company values and culture
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Set up code of conduct, company-level policies, compliance and guidelines
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Evaluate cross- functional team task force and resources
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Expected Impact
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Increase the success rate of fundraising
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Increase Founder Productivity and Focus
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Streamline the founder’s decision-making process and strategic thinking
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Liberate time for the founders​​
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Accelerate Growth and Expansion
Operational Support
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Help with planning, organising, and executing key projects
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Financial budgeting and reporting
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Assist in KPI definition, reporting and evaluation
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Establish operational processes and cost controlling methods
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Provide guidance of various audits (finance, HR or EU grant)
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Assist Board meeting & AGM preparation
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Communication Support
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Support communication with investors and financial partners
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Coordinate for internal communication, meeting and cross-team efficiency
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Represent as the brand ambassador for events and leads collection
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Expected Impact​
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Streamlined Processes and workflows leading to greater efficiency and productivity
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Key projects are completed on time and within budget, with clear goals, timelines, and accountability.
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Important information, processes, and resources are well-structured, documented and easily accessible.
Expected Impact
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Help build strong relationships with investors
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Deliver clear and consistent communication with external stakeholders and the team.
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Increase the brand awareness
People Management Support
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Offer strategic guidance on establishing and managing high-performing multinational and remote teams
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Align OKR, communication and operations with company’s value and culture
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Lead the Performance Evaluation & Employee Performance Development Plan
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Initiate the employee satisfaction survey & Employee Listening Programs
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Organize the workshops and roundtables, team building or offsites
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Meditation initiation for stress management
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Coach of self-awareness
Expected Impact
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Form the strong company culture to align with the values, create a positive work environment and attract top talents
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Reach higher employee engagement, motivation and alignment with business objectives
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Create a pipeline of future leaders for the upcoming scale-up
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Help empower startup founders to inspire teams, foster growth, and achieve measurable results.
Growth-Aligned Pricing
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Service fees are tied directly to your fundraising success,
minimizing your risk and maximising your return on investment.
(*no fundraising success fees)
Tier I
Mindful Momentum
(Pre-Fundraising)
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You get the expertise of a versatile senior professional and fundraising strategist for an exceptionally affordable monthly fee designed to respect your pre-funding runway.
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Rock-solid foundation & investor-ready
Low cash burn & high impact
Tier II
Abundance Unlocked
(Post-Fundraising Success)
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I scale my support to match your post-raise business needs.
The increased fee funds a deeper level of executive accompaniment as you enter your high-growth phase.
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Top-tier executive service quality
Cost-effective & Growth Alignment
Testimonial - Coming